{"id":42999,"date":"2026-01-16T17:42:48","date_gmt":"2026-01-16T14:42:48","guid":{"rendered":"https:\/\/adanaseshaber.com.tr\/habercim\/wp-content\/uploads\/2026\/01\/indir-3.jpg"},"modified":"2026-01-16T17:44:16","modified_gmt":"2026-01-16T14:44:16","slug":"indir-38","status":"inherit","type":"attachment","link":"https:\/\/adanaseshaber.com.tr\/habercim\/genel\/3-harfli-marketen\/attachment\/indir-38\/","title":{"rendered":"3 Harfli marketen"},"author":2,"comment_status":"open","ping_status":"closed","template":"","meta":[],"description":{"rendered":"<p class=\"attachment\"><a href='https:\/\/adanaseshaber.com.tr\/habercim\/wp-content\/uploads\/2026\/01\/indir-3.jpg'><img width=\"300\" height=\"232\" src=\"https:\/\/adanaseshaber.com.tr\/habercim\/wp-content\/uploads\/2026\/01\/indir-3-300x232.jpg\" class=\"attachment-medium size-medium\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/adanaseshaber.com.tr\/habercim\/wp-content\/uploads\/2026\/01\/indir-3-300x232.jpg 300w, https:\/\/adanaseshaber.com.tr\/habercim\/wp-content\/uploads\/2026\/01\/indir-3.jpg 493w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n"},"caption":{"rendered":"<p>Tar\u0131m Kredi Marketleri, gen\u00e7leri hedef alan yeni stratejisiyle d\u00f6n\u00fc\u015f\u00fcme gidiyor. Zincir, yeni a\u00e7\u0131lacak ma\u011fazalar\u0131nda \u201cKOOP\u201d ismini kullanacak. yerli \u00fcretim ve \u00e7ift\u00e7i destek modeliyle fark yaratmaya devam edecek. Tar\u0131m Kredi Kooperatif Marketleri, de\u011fi\u015fen t\u00fcketici profiline uyum sa\u011flamak ve gen\u00e7 nesli ma\u011fazalar\u0131na \u00e7ekmek amac\u0131yla \u00f6nemli bir d\u00f6n\u00fc\u015f\u00fcm s\u00fcrecine giriyor. \u015eirketin Genel M\u00fcd\u00fcr\u00fc Varol Halepli, 2025 y\u0131l\u0131 hedeflerini ve yeni vizyonlar\u0131n\u0131 bas\u0131n toplant\u0131s\u0131yla kamuoyuyla payla\u015ft\u0131. Bu kapsamda, zincirin yeni ma\u011fazalar\u0131 \u201cKOOP\u201d ismiyle hizmet verecek. Halepli, T\u00fcrkiye genelinde 4 bin 500 sat\u0131\u015f noktas\u0131na ula\u015ft\u0131klar\u0131n\u0131 belirterek, \u0130stanbul\u2019daki ma\u011faza say\u0131s\u0131n\u0131n 391 oldu\u011funu a\u00e7\u0131klad\u0131. H\u0131zl\u0131 b\u00fcy\u00fcme hedefiyle hareket ettiklerini vurgulayan Halepli, \u00f6zellikle T\u00fcrkiye\u2019nin d\u00f6rt bir yan\u0131na yay\u0131lmak i\u00e7in yo\u011fun \u015fekilde \u00e7al\u0131\u015ft\u0131klar\u0131n\u0131 ifade etti. YEN\u0130 \u0130S\u0130MLE GEN\u00c7LERE ULA\u015eMA HEDEF\u0130 Tar\u0131m Kredi\u2019nin mevcut m\u00fc\u015fteri kitlesinin b\u00fcy\u00fck k\u0131sm\u0131n\u0131 orta ve \u00fczeri ya\u015f grubunun olu\u015fturdu\u011funu belirten Halepli, gen\u00e7 n\u00fcfusu da kapsayacak \u015fekilde strateji geli\u015ftirdiklerini s\u00f6yledi. Bu kapsamda, yeni a\u00e7\u0131lacak marketlerin \u201cKOOP\u201d ismiyle hizmet verece\u011fini duyurdu. Halepli, \u201cGen\u00e7 t\u00fcketicilerle bulu\u015fmak ve al\u0131\u015fkanl\u0131k yaratmak istiyoruz. Bu nedenle \u00fcr\u00fcn ve hizmet \u00e7e\u015fitlili\u011fimizi gen\u00e7lerin taleplerine g\u00f6re \u015fekillendiriyoruz\u201d dedi. \u201cY\u00dcZDE 100 \u00c7\u0130FT\u00c7\u0130 MARKET\u0130Y\u0130Z\u201d Di\u011fer zincirlerden en b\u00fcy\u00fck farklar\u0131n\u0131n \u00fcreticiyle olan do\u011frudan ba\u011flar\u0131 oldu\u011funu vurgulayan Halepli, \u201cBiz T\u00fcrkiye\u2019nin y\u00fczde 100 \u00e7ift\u00e7i marketiyiz. Halk\u0131m\u0131z do\u011fall\u0131\u011fa de\u011fer veriyor. T\u00fcketici \u00fcreticiden do\u011frudan ald\u0131\u011f\u0131 \u00fcr\u00fcne g\u00fcveniyor. Bu y\u00fczden kooperatif bilinci bizim i\u00e7in \u00e7ok \u00f6nemli\u201d diye konu\u015ftu. Zaman zaman zarar\u0131na sat\u0131\u015f yapt\u0131klar\u0131n\u0131 a\u00e7\u0131klayan Halepli, bu ad\u0131mlar\u0131n hem \u00e7ift\u00e7iyi hem de t\u00fcketiciyi destekleme amac\u0131 ta\u015f\u0131d\u0131\u011f\u0131n\u0131 belirtti. Marketin temel g\u0131da \u00fcr\u00fcnleri ve s\u00fct grubunda tamamen yerli \u00fcretime y\u00f6neldi\u011fini belirten Halepli, ithal muz yerine yerli muz bulunana kadar sat\u0131\u015f yap\u0131lmad\u0131\u011f\u0131n\u0131 vurgulad\u0131. 2024\u2019\u00fcn ba\u015f\u0131nda \u00fcr\u00fcnlerin y\u00fczde 65\u2019inin kendi i\u015ftirakleri taraf\u0131ndan \u00fcretildi\u011fini belirten Halepli, \u00f6zellikle bakliyat ve s\u00fct \u00fcr\u00fcnlerinde y\u00fcksek g\u00fcven sa\u011flad\u0131klar\u0131n\u0131 s\u00f6yledi. Halepli, \u201cTemel g\u0131da ve s\u00fct \u00fcr\u00fcnleri bizim en g\u00fc\u00e7l\u00fc alanlar\u0131m\u0131z. T\u00fcrkiye\u2019de en uygun fiyata peynir ve tereya\u011f\u0131 satan markay\u0131z\u201d dedi.<\/p>\n"},"alt_text":"","media_type":"image","mime_type":"image\/jpeg","media_details":{"width":493,"height":382,"file":"2026\/01\/indir-3.jpg","sizes":{"medium":{"file":"indir-3-300x232.jpg","width":300,"height":232,"mime_type":"image\/jpeg","source_url":"https:\/\/adanaseshaber.com.tr\/habercim\/wp-content\/uploads\/2026\/01\/indir-3-300x232.jpg"},"thumbnail":{"file":"indir-3-150x150.jpg","width":150,"height":150,"mime_type":"image\/jpeg","source_url":"https:\/\/adanaseshaber.com.tr\/habercim\/wp-content\/uploads\/2026\/01\/indir-3-150x150.jpg"},"kucukResim":{"file":"indir-3-80x50.jpg","width":80,"height":50,"mime_type":"image\/jpeg","source_url":"https:\/\/adanaseshaber.com.tr\/habercim\/wp-content\/uploads\/2026\/01\/indir-3-80x50.jpg"},"sliderResim":{"file":"indir-3-493x330.jpg","width":493,"height":330,"mime_type":"image\/jpeg","source_url":"https:\/\/adanaseshaber.com.tr\/habercim\/wp-content\/uploads\/2026\/01\/indir-3-493x330.jpg"},"resim1":{"file":"indir-3-184x140.jpg","width":184,"height":140,"mime_type":"image\/jpeg","source_url":"https:\/\/adanaseshaber.com.tr\/habercim\/wp-content\/uploads\/2026\/01\/indir-3-184x140.jpg"},"resim2":{"file":"indir-3-216x103.jpg","width":216,"height":103,"mime_type":"image\/jpeg","source_url":"https:\/\/adanaseshaber.com.tr\/habercim\/wp-content\/uploads\/2026\/01\/indir-3-216x103.jpg"},"resim3":{"file":"indir-3-145x70.jpg","width":145,"height":70,"mime_type":"image\/jpeg","source_url":"https:\/\/adanaseshaber.com.tr\/habercim\/wp-content\/uploads\/2026\/01\/indir-3-145x70.jpg"},"sagSlider":{"file":"indir-3-300x150.jpg","width":300,"height":150,"mime_type":"image\/jpeg","source_url":"https:\/\/adanaseshaber.com.tr\/habercim\/wp-content\/uploads\/2026\/01\/indir-3-300x150.jpg"},"yeniSlider":{"file":"indir-3-493x290.jpg","width":493,"height":290,"mime_type":"image\/jpeg","source_url":"https:\/\/adanaseshaber.com.tr\/habercim\/wp-content\/uploads\/2026\/01\/indir-3-493x290.jpg"},"full":{"file":"indir-3.jpg","width":493,"height":382,"mime_type":"image\/jpeg","source_url":"https:\/\/adanaseshaber.com.tr\/habercim\/wp-content\/uploads\/2026\/01\/indir-3.jpg"}},"image_meta":{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"1","keywords":[]}},"post":42997,"source_url":"https:\/\/adanaseshaber.com.tr\/habercim\/wp-content\/uploads\/2026\/01\/indir-3.jpg","_links":{"self":[{"href":"https:\/\/adanaseshaber.com.tr\/habercim\/wp-json\/wp\/v2\/media\/42999"}],"collection":[{"href":"https:\/\/adanaseshaber.com.tr\/habercim\/wp-json\/wp\/v2\/media"}],"about":[{"href":"https:\/\/adanaseshaber.com.tr\/habercim\/wp-json\/wp\/v2\/types\/attachment"}],"author":[{"embeddable":true,"href":"https:\/\/adanaseshaber.com.tr\/habercim\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/adanaseshaber.com.tr\/habercim\/wp-json\/wp\/v2\/comments?post=42999"}]}}