15 bin e-ticaret sitesinden al\u0131nan verilere g\u00f6re 2023 ilk yar\u0131da e-ticaret sekt\u00f6r\u00fcnde en \u00e7ok sat\u0131\u015f yapan sekt\u00f6rler s\u0131ras\u0131yla; tekstil ve giyim, ayakkab\u0131, g\u0131da, kozmetik, kitap, bebek \u00e7ocuk \u00fcr\u00fcnleri ve tesett\u00fcr giyim oldu.<\/p>\n
\u0130STANBUL (\u0130GFA) \u2013 TOBB E-ticaret Meclis \u00dcyesi, Ticimax Kurucu CEO\u2019su Cenk \u00c7i\u011fdemli e-ticaret sekt\u00f6r\u00fcn\u00fcn 2023 ilk yar\u0131 b\u00fcy\u00fcme rakamlar\u0131n\u0131 a\u00e7\u0131klad\u0131. \u00c7i\u011fdemli, \u201cTicimax E-ticaret Sistemleri\u2019nin altyap\u0131s\u0131n\u0131 sa\u011flad\u0131\u011f\u0131 15 binden fazla e-ticaret sitesinden ald\u0131\u011f\u0131m\u0131z verilere g\u00f6re; 2023 ilk 6 ay\u0131nda en \u00e7ok sipari\u015f veren iller s\u0131ras\u0131yla; \u0130stanbul, Ankara, \u0130zmir, Bursa, Antalya, Kocaeli. Alan\u0131na g\u00f6re en \u00e7ok sat\u0131\u015f yapan sekt\u00f6rler s\u0131ras\u0131yla; tekstil ve giyim, ayakkab\u0131, g\u0131da, kozmetik, kitap, bebek \u00e7ocuk \u00fcr\u00fcnleri, tesett\u00fcr giyim. \u00d6deme t\u00fcr\u00fcne g\u00f6re en \u00e7ok kredi kart\u0131yla al\u0131veri\u015f yap\u0131l\u0131yor. Kredi kart\u0131n\u0131 kap\u0131da \u00f6deme (nakit), kap\u0131da \u00f6deme (kredi kart\u0131) ve havale takip ediyor\u201d dedi.<\/p>\n
S\u0130PAR\u0130\u015e SAYISI 2 M\u0130LYON 378 B\u0130N 18 ADEDE Y\u00dcKSELD\u0130<\/p>\n
15 bin e-ticaret sitesinden al\u0131nan verilere g\u00f6re, e-ticaret sipari\u015f adetlerinde y\u0131llara g\u00f6re ilerleme \u015f\u00f6yle; \u00a02020 ilk yar\u0131da 1,682,462 adet olan sipari\u015f say\u0131s\u0131, 2021\u2019de 2,096,665, 2022\u2019de 1,987,436, 2023 ilk yar\u0131da ise 2,378,018 adede y\u00fckseldi. 2022 ilk yar\u0131da en \u00e7ok ciro yapan 3 sekt\u00f6r s\u0131ras\u0131yla; ayakkab\u0131, tekstil- giyim ve g\u0131da oldu. 2023 ilk yar\u0131da ise en \u00e7ok ciro yapan 3 sekt\u00f6r s\u0131ras\u0131yla \u015f\u00f6yle; ayakkab\u0131, tekstil- giyim ve otomotiv yedek par\u00e7a. Ortalama sepet tutarlar\u0131na gelince, 2020 ilk yar\u0131da bu rakam 250 TL iken, 2021\u2019de 307 TL, 2022\u2019de 534 TL, 2023 ilk yar\u0131da ise 1475 TL\u2019ye y\u00fckseldi. Ortalama sepet tutar\u0131 en fazla olan sekt\u00f6rler, 2022 ilk yar\u0131da beyaz e\u015fya ve ev aletleri (2350 TL), ev, mobilya ve bah\u00e7e \u00fcr\u00fcnleri (2073 TL), oyun ve oyuncak (1205 TL), deniz \u00fcr\u00fcnleri (1499 TL), petshop \u00fcr\u00fcnleri (975 TL) olarak ger\u00e7ekle\u015fti. 2023 ilk yar\u0131da ise ortalama sepet tutar\u0131 en fazla olan sekt\u00f6rler, beyaz e\u015fya ve ev aletleri (3172 TL), bilgisayar (3457 TL), deniz \u00fcr\u00fcnleri (3371 TL), ayd\u0131nlatma ve iklimlendirme sistemleri (2131 TL), h\u0131rdavat \u00fcr\u00fcnleri (2036 TL) oldu. En \u00e7ok sipari\u015f verilen g\u00fcn ise son 3 y\u0131ld\u0131r Sal\u0131 g\u00fcn\u00fc. Y\u0131llara g\u00f6re web trafi\u011fi rakamlar\u0131 ise \u015f\u00f6yle; 2020 y\u0131l\u0131 ilk yar\u0131da web trafi\u011fi 1,5 milyar iken, 2021 y\u0131l\u0131nda 3,6 milyara, 2022\u2019de 5,2 milyara, 2023 ilk yar\u0131da ise 5,5 milyara y\u00fckselmi\u015f.<\/p>\n
\u0130K\u0130NC\u0130 YARI EN AZ Y\u00dcZDE 50 B\u00dcY\u00dcME OLUR<\/p>\n
2023 ikinci yar\u0131da da b\u00fcy\u00fcme grafi\u011finin yukar\u0131 y\u00f6nl\u00fc bir seyir izleyece\u011fini \u00f6ng\u00f6rd\u00fc\u011f\u00fcne vurgu yapan \u00c7i\u011fdemli, \u201c2023 ikinci yar\u0131s\u0131nda, okul al\u0131\u015fveri\u015fi, Black Friday, Cyber Monday ve y\u0131lba\u015f\u0131 al\u0131\u015fveri\u015fleri gibi \u00f6zel kampanya ve al\u0131\u015fveri\u015f festivallerinin oldu\u011funu g\u00f6z \u00f6n\u00fcnde bulundurursak, hem sipari\u015f adetleri hem de cirolar baz\u0131nda ilk yar\u0131ya g\u00f6re en az y\u00fczde 50 oran\u0131nda bir b\u00fcy\u00fcme olaca\u011f\u0131n\u0131 tahmin ediyoruz\u201d dedi.<\/p>\n","protected":false},"excerpt":{"rendered":"
15 bin e-ticaret sitesinden al\u0131nan verilere g\u00f6re 2023 ilk yar\u0131da e-ticaret sekt\u00f6r\u00fcnde en \u00e7ok sat\u0131\u015f yapan sekt\u00f6rler s\u0131ras\u0131yla; tekstil ve giyim, ayakkab\u0131, g\u0131da, kozmetik, kitap, bebek \u00e7ocuk \u00fcr\u00fcnleri ve tesett\u00fcr giyim oldu. \u0130STANBUL (\u0130GFA) \u2013 TOBB E-ticaret Meclis \u00dcyesi, Ticimax Kurucu CEO\u2019su Cenk \u00c7i\u011fdemli e-ticaret sekt\u00f6r\u00fcn\u00fcn 2023 ilk yar\u0131 b\u00fcy\u00fcme rakamlar\u0131n\u0131 a\u00e7\u0131klad\u0131. \u00c7i\u011fdemli, \u201cTicimax E-ticaret …<\/p>\n","protected":false},"author":1,"featured_media":51928,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-51927","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-genel"],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/adanaseshaber.com.tr\/index.php?rest_route=\/wp\/v2\/posts\/51927","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/adanaseshaber.com.tr\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/adanaseshaber.com.tr\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/adanaseshaber.com.tr\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/adanaseshaber.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=51927"}],"version-history":[{"count":1,"href":"https:\/\/adanaseshaber.com.tr\/index.php?rest_route=\/wp\/v2\/posts\/51927\/revisions"}],"predecessor-version":[{"id":51929,"href":"https:\/\/adanaseshaber.com.tr\/index.php?rest_route=\/wp\/v2\/posts\/51927\/revisions\/51929"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/adanaseshaber.com.tr\/index.php?rest_route=\/wp\/v2\/media\/51928"}],"wp:attachment":[{"href":"https:\/\/adanaseshaber.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=51927"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/adanaseshaber.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=51927"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/adanaseshaber.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=51927"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}